In 2008 Stefano relaunched the mens & womens collection, creating and developing the show concept together with Marc Jacobs. designing both for men and women, an iconic identity, damier for men and monograma for women.
A research lab was also created where experimentation with materials and new technologies assured that the brand became a forerunner in trends. The result is the creation of special projects with the perfect balance between high quality artisan and high-tech luxury products.
Since 2018 he has devoted himself entirely to the men's collection alongside Virgil Abloh.