Prada - Stefano Russo

Prada

From 2000 to 2008 Stefano worked as the art director of sunglasses & eyewear and supported Miuccia Prada directly for the shows. He then Developed and launched the Linea Rossa collection and the special project Luna Rossa.








Work&Collaborations

Potentia (Dynamis in greek) expresses the potential, the ability, the chance of an unrealized action. Aristotelian precepts also refer to Dynamis which means possibility. Potential is not only a mental concept, but it is the sense of being.

Stefano Russo

Each suitcase represents a story, a portion of knowledge, a part of the body, a feeling…

Life is like riding a bicycle. To keep your balance, you must keep moving.

Albert Einstein, Letter to his son Eduard, 1930

New cognitive maps, new existential scenarios open up to us, intraworlds in which the body embraces metamorphosis, sensorial transmutations in which objects surrounding us and their principles of relation become inspiration and set off a spark for this perceptive change.

Stefano Russo

It is an act of knowledge which analyzes the path of the luminous frequencies in our neurological system.